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Ron Chalmers, The Edmonton Journal
; p. B6 d( G- C# A" WPublished: Tuesday, April 03, 2007
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: e. X3 C( f8 \: a. X9 TEDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.4 g p+ _4 @9 u* R; n
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Leger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.
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Responses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen.
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Is this a good time to buy a house in Alberta?
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No, not according to the sample's composite score of 71, showing significant doubt.
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Leger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."8 S: c* S0 ?" {' ^- R: L
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When asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.$ U" i* s4 I; ]- U. {$ }! W
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A question about household incomes drew a score of 141, as most people expected incomes to rise.
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The sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.
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The prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower., G" n. f- d& G; O" { c/ z4 u
6 k0 x( ]5 _3 h, ^" DA related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.+ V X! Q% r' J/ |0 U$ }
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Among those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration."
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N' I( e3 s5 z- ZThe business sample, like the consumer sample, expected interest rates to rise.: M. }; N8 |( u( e( A- i4 }
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Barry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.
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"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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