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Ron Chalmers, The Edmonton Journal" h, h$ `1 C7 K3 E9 q% v7 f
Published: Tuesday, April 03, 2007" K' A' u C$ v* Y9 ~! j+ q# @+ a3 A
$ m: m% L. c W! Z) i( u% EEDMONTON - Most Albertans think this is a bad time to buy a house -- but a good time to buy major household items.
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" g; n( R6 u0 a) I- }Leger Marketing surveyed 900 Alberta consumers for PricewaterhouseCoopers, in February, asking about the economy.5 q; C- H. O" L; q
; x' G0 O* V; W5 M9 o) g: C3 lResponses were compiled on a 200-point scale, with scores above 100 indicating optimism that conditions are good or will improve, and lower scores revealing pessimism that conditions are bad or will worsen.
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; P; {0 X3 S5 w' n$ |$ r/ YIs this a good time to buy a house in Alberta?7 u+ Z# K- I4 e; L
0 s# w2 X2 ?/ ENo, not according to the sample's composite score of 71, showing significant doubt.
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5 I: X% ^7 F# l( b% KLeger's report noted "the relatively pessimistic sentiment regarding interest rates, combined with the fact that the housing market in Alberta has boomed over the last two years."
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/ l5 d$ Y5 o5 M) [" c' GWhen asked specifically about interest rates, the sample scored 66, with a widely-shared belief that rates will rise.
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A question about household incomes drew a score of 141, as most people expected incomes to rise.% {( c. q( T+ ~( w& S
' g0 @2 X: c! D u. {0 dThe sample scored 161 -- overwhelmingly affirmative -- when asked whether this is a good time to buy major household items "reflecting the fact that many Albertans are experiencing unprecedented levels of disposable income," the report said.
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The prospect for future unemployment was highly optimistic at 127 -- although it's hard to imagine how unemployment could fall any lower.9 I/ }8 q% O. s( @% _
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A related online survey of 420 Alberta business leaders similarly found optimism about fiscal conditions, current and future business conditions, and future unemployment -- all pushed by "the hot Alberta economy," the Leger report said.
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Among those several measures, it found that fiscal expectations were the least positive, "which may be attributed in part to the fact that Alberta has a new premier in place, creating uncertainty in relation to fiscal conditions if compared to the previous Klein administration.") w" Q; K9 B+ U( I' L K
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The business sample, like the consumer sample, expected interest rates to rise.
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Barry James, PricewaterhouseCoopers' managing partner in Edmonton, urged borrowers to consider the risk of higher rates.
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"If you're going to make a large spend, ask yourself what one or two or three more points would cost," he suggested. |
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