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发表于 2015-2-28 21:48
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Stock soars after Cold-fX wins crucial approval
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3 b' ~" _. h5 nEDMONTON - CV Technologies Inc. shares rose nearly 60 per cent Thursday after Health Canada approved the claims at the core of the company's marketing of its cold and flu drug Cold-fX.. ~- Z' [1 f: e0 Q
) h1 _3 X; i: _7 P+ z4 [BY THE EDMONTON JOURNAL FEBRUARY 16, 2007
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EDMONTON - CV Technologies Inc. SHARES rose nearly 60 per cent Thursday after Health Canada approved the claims at the core of the company's marketing of its cold and flu drug Cold-fX.
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" H2 z& m7 y0 y, T8 w# YThe agency said CV Technologies can continue to market Cold-fX as helping "to reduce the frequency, severity and duration of cold and flu symptoms by boosting the IMMUNE SYSTEM."
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l# b3 M: _* ~% g. \' L, sThe APPROVAL follows a review of seven clinical trials and more than 10 years of research about the product. Y, n* r. H2 y4 \* J) D) G
5 |5 j& I1 M; w) CIt should create even more confidence among consumers and medical professionals that the product works, CEO Jacqueline Shan said Thursday.
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It certainly instilled confidence in the market, as shares closed at $2.90 on THE TORONTO STOCK EXCHANGE, up $1.08 on a volume of 4.6 million.
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"As a scientist, it's one of the highlights of my CAREER," Shan said.
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"This approval is a breakthrough in realizing our vision of being a global leader in developing products for disease prevention."
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It's Cold-fX's strongest medical recognition to date, said Shan. It means the company can advertise the HEALTH BENEFITS more effectively to consumers and health professionals, she said.
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- r% W. d! k" G" ]Ginseng-based Cold-fX is already the top-selling cold and flu treatment in Canada, but Shan said there is plenty of room for more growth.8 y8 d* ]! W: F: z% F9 |' `; m: `
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The approval will also help raise the product's PROFILE in the lucrative U.S. market, which Cold-fX entered in October. The move came with a new marketing push, using former Oilers superstar Mark Messier as its spokesman.
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* O# V" Y1 b3 z0 Khttp://www.canada.com/story.html ... 9-be80-f40f1426f662 |
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