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August 28, 2007 ( z( Q- P1 p/ V+ h1 T
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Buyer's marketHome sellers forced to slash prices
8 z7 B2 y, X: }* q1 _5 `6 |By FRANK LANDRY, CITY HALL BUREAU m% b! m) [* ?7 Y5 j. w8 @. N. ?
% v- |. c7 E4 w% Q* j3 aHome sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent.
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3 l8 h5 s4 `% n0 v% b- AAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price.
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" j; G% b! J/ o! `5 @) a"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday.
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"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." - }1 c6 B1 K5 s N" I3 j
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As a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000. ' f6 z2 G2 |; S/ n# @' y) T' Y
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"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking. & b0 |: q, h) u+ p
- ~- n9 O S) O( Q O# i# NCondos didn't fair much better, with 79% going for less than the asking price.
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said. 8 g& e# G; r, W, l$ @ y
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He said many sellers are knowingly asking for more than their home can fetch. 2 \# a9 n' c6 S- h! M
; P5 Q, i: ?; N \& i" ?"And quite frankly, the realtors are getting a bit frustrated," Hall said.
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+ O" k% j4 B' G0 \7 b& f"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price." 4 \* {4 u0 N1 l" S
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There are several theories as to why there are so many homes on the market. $ U: y; f. A/ ~5 v/ l5 V$ s9 `
, Y0 f2 t. P$ b& CCarolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property.
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) n- g' ]3 t" d1 X" `" g- T- yOther people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. & t5 m, h1 C& B7 o5 j" n' [
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper. / p& Y% ?. s* ?. q* r/ \% z, g* A1 i+ b
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold. & ]$ l7 i* Z; _* k7 Y6 M" n
, T% E8 V. _+ |* K4 e"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number." 9 o! x, }. i0 X$ _
4 s' t7 {2 O4 d; k+ yHall said many sellers with homes on the market in Edmonton today won't sell. " ^5 @% s4 z A; a- B; Y4 m" t
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"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." % ~* D, S5 j/ S) h* y5 o
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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