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August 28, 2007
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3 d8 S/ j* [5 @2 Y# oBuyer's marketHome sellers forced to slash prices 1 z' b Y! z) `2 T1 g
By FRANK LANDRY, CITY HALL BUREAU
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# N2 i& ?& w$ ?Home sellers are slashing their asking prices by tens of thousands of dollars as Edmonton's once sizzling housing market continues to cool, says a city real estate agent. : h y0 L7 o6 j H' ~) O
* N1 O. r ~, s. V6 W% BAnd new figures from the Edmonton Real Estate Board show the vast majority of sellers are now getting less than they're asking for - a stark contrast to the bidding wars of a year ago that routinely forced buyers to pay more than the list price. ; D- n' w2 j4 k( N8 x7 w" q) v
0 j% x# ?: B4 X9 S"There's tons of stuff on the market. There's twice as much inventory in residential real estate today as there was a year ago at this time," Re/Max agent Abe Hering told Sun Media yesterday. ; b& N( W" r9 {) l/ V0 v D, @' O
8 l7 A8 B0 D* b$ i. R( |6 g% h9 o2 G"If your supply mushrooms tremendously, inevitably the only product that will get consumed is the one that's best priced." & n6 q9 s2 Z$ ?- x% A
! i4 r1 H4 H8 ?+ o+ m; Z2 }5 N/ t1 f+ NAs a result, Hering said he routinely advises clients who've had their homes on the market for awhile to drop their asking price by 10% in order to remain competitive. On an average $417,000 single-detached home, that works out to more than $40,000. 2 R/ u {) D' h: E
+ G4 P$ ~. u! u Q# H: s7 G"There's no sense reducing any product by 5% because it just doesn't work. We're seeing reductions of 10% and more," he said.
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Jon Hall, with the Edmonton Real Estate Board, said 85% of single family homes that sold over the past 30 days went for less than the asking price. On average, the final figure was nearly $12,000 less than the seller was seeking.
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Condos didn't fair much better, with 79% going for less than the asking price.
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"What most realtors seem to be saying is that the sellers haven't adjusted their mindset to the new reality - that we have over 8,000 listings and that buyers have choice," Hall said.
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He said many sellers are knowingly asking for more than their home can fetch. % S$ }7 ?. ~ _9 z
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"And quite frankly, the realtors are getting a bit frustrated," Hall said. 1 h! F8 Q- r& F2 s6 [
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"The client sets the price. If the seller says, 'I want it listed $20,000 above the market price,' they've got to do it. Ten days or two weeks later, the realtor's coming back and saying, 'I told you so,' and dropping the price." + m0 m% |( M& g
/ N+ E2 c& W& M8 b9 T: a( p# WThere are several theories as to why there are so many homes on the market.
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Carolyn Pratt, president of the Realtors Association of Edmonton, said some investors are trying to dump property. 5 M4 F! _3 o! `; m2 q6 W
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Other people are moving into larger or smaller homes, while trying to capitalize on the market. Some sellers like to list during the summer months, she said. 6 {* P( ~) J5 F) @
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Pratt said she's also heard some homeowners cashing out and moving back to their home provinces, like Saskatchewan, where homes are cheaper.
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Keith Mackie, fleet director for Budget Rent-a-Car, sees it every day. He said demand for moving trucks going to Saskatchewan from Alberta and B.C. has recently increased three-fold.
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3 s% x9 s! w+ a( K7 d"It seems like a lot of people are going home," said Mackie. "There's no doubt about it, it's a significant number."
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Hall said many sellers with homes on the market in Edmonton today won't sell.
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1 o; K' S5 F1 }9 U; Z"It would be fair to say a lot of listings will melt. They'll just disappear," Hall said. "They'll just be withdrawn after a typical 60- or 90-day listing period." ( [3 P7 x) S7 ~
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The Edmonton Real Estate Board recently reported there was virtually no increase in the selling price of single family residence in July. That month, condo prices went up 2.5%, while townhomes increased 1%. The figures for August are expected to be released early next month. |
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