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新概念英语3--(一天学一篇)--- 26

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发表于 2010-9-29 04:50 | 显示全部楼层 |阅读模式
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课文26  征购大饼干筒
* t! J6 \3 F# _461. No one can avoid being influenced by advertisements.
# _' Y7 R) |3 v( p& \" o; B        没有人能避免受广告的影响。
, Z; ^: ?9 J% U462. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want,
" v3 d$ O' d# g# v* o& v        尽管我们可以自夸自己的鉴赏力如何敏锐,但我们已经无法独立自主地选购自己所需的东西了。
( U* N: q4 C7 k: ]463. for advertising exerts a subtle influence on us.* r; X7 p! n) i* u) j3 i2 Y' t
        这是因为广告在我们身上施加着一种潜移默化的影响。
! \7 E( }5 ]7 e: t5 P* S: b, N464. In their efforts to persuade us to buy this or that product,/ S# _$ N" y! v% {# L
        做广告的人在力图劝说我们买下这种产品或那种产品之前,
5 G4 r/ I' ?' U$ f7 X$ g465. advertisers have made a close study of human nature and have classified all our little weaknesses.8 \: t" d/ e- T4 O% ~
        已经仔细地研究了人的本性,并把人的弱点进行了分类。
) H* l- ^" q9 u4 Z- M466. Advertisers discovered years ago that all of us love to get something for nothing.! h# r1 J7 F; w
        做广告的人们多年前就发现我们大家都喜欢免费得到东西。
+ F- {% p! X6 o6 v$ J7 N% m: e. N467. An advertisement which begins with the magic word FREE can rarely go wrong.0 P. I  I! g1 h3 Z; J+ C- S
        凡是用“免费”这个神奇的词开头的广告很少会失败的。
4 @/ B& Y2 F% s- O! X9 N' X+ ~468. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well.- G$ Y* S2 c. _/ T! D
        目前,做广告的人不仅提供免费样品,而且还提供免费汽车,免费住房,免费周游世界。& n' W, ^' A( L. q" p+ w! Z& v
469. They devise hundreds of competitions which will enable us to win huge sums of money.
" {# l5 }8 }( s* E& M2 G$ ~. a9 c        他们设计数以百计的竞赛,竞赛中有人可赢得巨额奖金。& q% T6 l! r9 I/ {6 n6 S( x8 y0 s. v
470. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
7 b' n5 l+ @4 e" ?* s# F        电台、电视使做广告的人可以用这种手段吸引成百万人的注意力。& U+ N/ Y  s! ^# G7 z2 y
471. During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory.7 t4 s0 ?4 k9 M; {6 y! T/ n
        有一次,在电台播放的节目里,一个生产饼干的公司请听众烘制饼干送到他们的工厂去。+ z" x6 p, O' E% S- D8 Y! M
472. They offered to pay $10 a pound for the biggest biscuit baked by a listener.! m; N8 ~' K/ D0 G! A% j7 T
        他们愿意以每磅10美元的价钱买下由听众烘制的最大的饼干。
6 p. r+ L3 x0 V473. The response to this competition was tremendous.
; B# j! A' s5 b1 Q% ^        这次竞赛在听众中引起极其热烈的反响。0 `7 S+ [) l& W& v5 l
474. Before long, biscuits of all shapes and sizes began arriving at the factory.
" K" s0 ~: m: W4 p; Z/ ?( ?        不久,形状各异,大小不一的饼干陆续送到工厂。
! K/ E  x) |; v475. One lady brought in a biscuit on a wheelbarrow.! g9 w7 H1 ^+ ~- j! F1 M
        一位女士用手推车运来一个饼干,
5 l5 B7 {) U# n% _7 X476. It weighed nearly 500 pounds.
! g) d, r- c3 a$ Z- i) Z( E        重达500磅左右。" i0 v0 c1 O; K
477. A little later, a man came along with a biscuit which occupied the whole boot of his car.) e" C7 l- [0 f* o" d2 C  f+ y1 ?/ L$ J
        相隔不一会儿,一个男子也带来一个大饼干,那个饼干把汽车的行李箱挤得满满的。
7 l+ B' l6 i4 u) R' ]478. All the biscuits that were sent were carefully weighed.2 k- D# E1 Q+ I# K1 J, n
        凡送来的饼干都仔细地称量。$ c: M8 c8 ?# f7 Y8 \
479. The largest was 713 pounds.  A3 B+ D5 k+ w
        最重的一个达713磅,! T3 s) B! t# X5 e+ y) N
480. It seemed certain that this would win the prize.8 r7 u) M3 e( g, w
        看来这个饼干获奖无疑了。
* Q. \: f& e4 I+ l% b7 v481. But just before the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds.5 s) h9 m, o& B! m! J1 @
        但就在竞赛截止时间将到之际,一辆卡车驶进了工厂,运来了一个特大无比、重达2,400磅的饼干。
, q2 X1 O% D' Z, }; J, ~482. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients.% n* v; z! b4 f
        它是由一个大学生烘制的,用去1,000多磅的面粉、800磅食糖、200磅动物脂肪及400磅其他各种原料。9 T7 {' C* e7 y' e
483. It was so heavy that a crane had to be used to remove it from the lorry.
) W- t& _0 S: J- d% V4 c$ G        饼干份量太重了,用了一台起重机才把它从卡车上卸下。9 q9 P5 g. B; Z( C
484. The manufacturers had to pay more money than they had anticipated, for they bought the biscuit from the student for $24,000.
, {0 K; C, |% p" P, Y+ ]2 ^1 v        饼干公司不得不付出比他们预计多得多的钱,因为为买下那学生烘制的饼干他们支付了24,000美元。
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