YOU CAN NAME YOUR OWN BUSINESS ANYWAY YOU LIKE, THERE IS NO LAW AGAINST IT, EXCEPT THE LEAGLE NAME. 8 P. B% ~( a: ySAY, YOU REGISTER AN ABC INC., OPERATING AS DEF FLOWERS, THEN YOU CAN DO BUSINESS AS DEF. # D" B' A2 C: O: s [& x% rHERE, A LOT OF PEOPLE JUST REGISTER A NUMBER COMPANY EVEN.