ZT-TMG- CMHC's 2009 Mortgage Consumer Survey

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CMHC recently surveyed 2,507 new mortgage consumers.  Here's what they found:

) H5 N2 p9 j3 u6 g0 R/ O7 ^. X•70%:  Feel now is a good time to buy a home in Canada
3 Q4 K9 B! H4 p4 F7 R•1/3:  Expect to move in the next five years
. ^, v8 e' O5 M# Q! @0 I) @•73%:  Used their own resources (savings, equity, or RRSP) for their down payment.
3 w* R2 X- s( g! g7 u5 H•1/3:  Have previously requested their credit score from a credit bureau.  (Wow.  2/3 have not?)
+ E7 r1 f5 H& h5 T. n•87%:  Believe that 40% is the maximum ratio of monthly gross income that one should spend on debts and housing (It's interesting that so many people know this. This 40% figure is, of course, a general lender guideline for maximum TDS.)
8 x% ]; j; ?' O4 ]. NWhat matters to homeowners:

3 d! M5 |; v7 a  j8 G: F3 s( [$ @1 h•"Getting the best rate":  This was the number one thing that made customers satisfied with their lender or broker.
•"Service":  The top reason driving customer satisfaction with brokers.
7 B8 H" Y( u0 Z# Q•"A good relationship":  The top reason behind customer satisfaction with lenders.
Other interesting market share stats:
) r: b6 Y" R  l: f, w& A
2 c: i. D8 z6 x* M: G1 ^•90%:  The number of people up for renewal who stayed with their existing lender.  That compares to 83% in 2007.  (This is absolutely stunning. Either lender retention departments are getting much better or people are getting more complacent.  In this competitive market, you've got to shop around-or, better yet, get a professional to do it for you.)
; H+ @* u/ G0 u0 D: F: y1 ~•25%:  The number of mortgages originated by mortgage brokers. CMHC said it was 27% in 2007 (See CMHC's 2007 Mortgage Survey).  (The banks seem to be making a comeback for the time being. They're most definitely getting more competitive. In addition, we're seeing a lot of smaller lenders harness the power of the net to drive new business.)
# \+ T/ t. E' {8 \5 m7 b& l•44%:  The number of first-time buyers who got their mortgage through a broker.  (This is up sharply from 35% in 2007.)

6 a8 [/ ]0 @) X: \http://www.happymortgages.com/newsarticle.asp?id=210
" L# w$ x% W+ WSource:  The chart and all data are courtesy of CMHC.